attraction is a conversation, not a monologue. For years, the pheromone industry has been built on a dangerously oversimplified idea – the "magic bullet" theory. The premise is that a single, powerful pheromone molecule, sprayed onto the skin, can act like a love potion, instantly making you irresistible. The most famous of these magic bullets is Androstenone (NONE).

No one in history understood this better than Cleopatra VII, the last Pharaoh of Egypt. She did not conquer Rome with legions. She conquered Rome by conquering its two most powerful men: Julius Caesar and Mark Antony. Her secret weapon was not her beauty, which historians like Plutarch described as merely "not altogether incomparable."